- what personally identifiable information of yours is collected from you through Ultimate Direction’s website,
- the organization collecting the information,
- how the information is used,
- with whom the information may be shared,
- what choices are available to you regarding collection, use and distribution of the information,
- the kind of procedures we employ in an effort to hinder the unauthorized access, deletion, alteration, use or disclosure of information you provide to Ultimate Direction, and
- how you can correct any inaccuracies in the information you provide to us. If you have questions or concerns regarding this statement, you should contact us.
SCOPE OF POLICY
This policy applies to Ultimate Direction's treatment of personally identifiable information that Ultimate Direction collects through Ultimate Direction's website and when you use Ultimate Direction's services. The policy does not apply to practices of companies whose websites may be linked to Ultimate Direction. For access to the privacy policies of such linked websites, please refer to the information provided by such websites at their home pages. Also see the paragraph below under the heading "Hypertext Links".
INFORMATION COLLECTION AND USE
Ultimate Direction collects personally identifiable information when you request information from Ultimate Direction. On such occasions, Ultimate Direction may ask for your name, email address, zip code and personal information concerning your interests, occupation, gender and other demographic information. Ultimate Direction also receives and records information from server logs from your browser including cookie information relating to pages requested.
Ultimate Direction does not seek to collect such information from persons under the age of 18. If you are under the age of 18, please do not submit any such information to us. If you are the parent or guardian of a person under the age of 18 who has provided such information to us, please inform us (through the Ultimate Direction website or telephone number listed above) and we will remove such information from our database as described further below.
In addition, no person (of any age) is required to provide us with the personally identifiable information we request. If you do not wish to provide such information, you are free not to do so. Your provision of requested information to us through Ultimate Direction’s website or other means is presumed by us to be voluntary and with your consent to the uses described herein. If after submitting personally identifiable information to us, you wish to "opt-out," please contact us as noted above and we will remove your information from our database as set forth below in the section titled "Managing Your Information." Please know that such a decision will not stop advertising or content that is generated prior to the time when we can accomplish the removal of your information.
Ultimate Direction uses the information you provide to us to customize advertising and content that we present to you, to contact you concerning specials and new products and to enhance our product offerings. Ultimate Direction will not sell or rent your personally identifiable information to any third party except when:
- You have been given an opportunity to "opt out" of sharing the information and have declined to exercise that right within the time period provided;
- Ultimate Direction must share the information in order to provide a product or service that you have requested, in which case we will demand that any third party we use to fulfill your order agree that it does not have the right to use the personally identifiable information other than to fulfill your request; or
- Ultimate Direction is required to respond to subpoena, court orders or other legal process requiring such disclosure.
MANAGING YOUR INFORMATION
Ultimate Direction employs reasonable measures to maintain all personally identifiable information provided by you on computer servers in a controlled and secured environment in an effort to hinder unauthorized access, loss, alteration, use or disclosure of such information. Ultimate Direction utilizes secure socket layer encryption technology and firewall network protection to protect personally identifiable information that is transmitted to Ultimate Direction’s e-commerce websites. Unfortunately, the nature of the Internet is such that information may be transmitted over networks without appropriate security measures and may be accessed, deleted, altered, used or disclosed by unauthorized persons.
To protect Ultimate Direction’s customers from fraudulent transactions on Ultimate Direction’s e-commerce website, all orders are subject to review and verification. As part of the verification process, an order may be temporarily placed on hold in order to verify credit card billing information, which may include contacting the credit card holder.
MODIFICATIONS TO THIS POLICY
Ultimate Direction may make modifications or amendments to this policy from time to time. In the event that such changes alter how Ultimate Direction gathers, processes, uses or discloses your personally identifiable information, Ultimate Direction will post such changes on our website.
Ultimate Direction, its suppliers, licensors, or the original creators of all materials on Ultimate Direction’s website own all copyrightable subject matter on Ultimate Direction’s website and all trademarks, patents, proprietary information, technologies, products, processes or other proprietary rights of Ultimate Direction and/or such other parties. No license to or right in any such copyrights, trademarks, patents, proprietary information, technologies, products, processes and other proprietary rights of Ultimate Direction and/or other parties is granted to or conferred upon you. In addition, direct linking, deep linking, framing, page-jacking, metatagging, and using a robot, spider, or automated device of any kind to monitor or copy Ultimate Direction’s website is strictly prohibited.
Notwithstanding the foregoing, Ultimate Direction hereby authorizes you only to copy the content herein solely for your personal and private use in learning about, evaluating, or acquiring Ultimate Direction products. Except where expressly noted, no other permission is granted to print, copy, reproduce, distribute, transmit, upload, download, store, display in public, alter, or modify the content contained on this website. Any unauthorized use of any material contained on this website may violate copyright laws, trademark laws, the laws of privacy and publicity, and communications regulations and statutes. Any other use of materials on this website, including reproduction for purposes other than those expressly permitted herein, modification, distribution, or republication, without prior written permission of Ultimate Direction is strictly prohibited. Any copy made by you as permitted herein must retain all copyright and trademark notices, including any other proprietary notices, contained in the materials. The use of such materials on any other website or in any environment of networked computers is prohibited.